The Average White Guys

Welcome to The Average White Guys podcast, your go-to resource for navigating the first five years of running a business. We dive into the art and science of building success—covering everything from networking strategies to managing growth, leveraging the BANK personality system, and overcoming early challenges. Whether you’re looking for practical tips, fresh insights, or just some relatable stories from fellow business owners, we’ve got you covered. Tune in and let’s make those first five years the foundation of something incredible!

Listen on:

  • Apple Podcasts
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  • Podbean App
  • Spotify
  • Amazon Music
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Episodes

Monday May 26, 2025

In this jam-packed episode of The Average White Guys, Justin puts Alex in the hot seat—but plot twist—Alex becomes Justin’s personal ChatGPT. What starts as a playful experiment turns into a deep, practical masterclass on active listening, personality types (B.A.N.K. system), sales communication, and reading microexpressions like a human lie detector.
You’ll learn:
How to decode someone's personality in minutes
Why action types glance at the door (hint: you’re boring them)
How to tell if your nurturer spouse is upset (without getting divorced)
The difference between listening to respond and listening to understand
And why Alex might secretly be a marketing Mentalist...
This one’s for our blueprint and knowledge types who love frameworks, but everyone will walk away sharper, funnier, and maybe a bit freaked out at how much you can learn by just watching.
🎧 Tune in and test your listening superpowers.

Monday May 19, 2025

In this episode of The Average White Guys, Alex, and Justin break down what most entrepreneurs get wrong when it comes to talking—and why listening might actually be your business's secret weapon.
Whether you’re pitching a client, running a board meeting, or just trying not to zone out in a conversation, this episode unpacks the 4 key elements of communication every business owner needs:
1️⃣ Know your audience
2️⃣ Know your point
3️⃣ Master active listening
4️⃣ And always, always have a call to action
You’ll hear personal stories, practical tips, and a few good laughs—plus, how to spot when someone’s just talking to talk (we’ve all been there).
🎯 Call to Action: Hit that like button, drop a comment, and share this with someone who really needs to work on their people skills.
Because at the end of the day, if you can’t talk (and listen) well… you might just be leaving money on the table.

Monday May 12, 2025

In this raw and real episode of The Average White Guys, Alex and Justin dive into the Pit of Despair—yep, just like in The Princess Bride. Whether it’s a business setback, health scare, or just one of those soul-crushing funks, they share their personal stories of falling in and how they clawed their way back out.
You’ll hear:
🧠 How unrealistic goals can quietly sabotage your success
🛑 Why awareness is the first step to getting unstuck
🤝 How isolation and asking for help go hand in hand
🌱 How changing your environment (and your definition of a “win”) can flip the script
📚 Plus: tips on using books, content, and community to reset your mindset
Whether you’re in the pit now or trying to stay out of it, this episode is a reminder: You’re not alone, and you don’t have to stay down.
👉 Call to Action: Drop a comment, share your story, and remember—just being here and listening is a win. Keep going.

Monday May 05, 2025

In this episode of The Average White Guys, Alex and Justin explore the real road to greatness—hint: it’s not magic, it’s mileage. They break down the classic “10,000-Hour Rule” and how today's tools like AI can give you a head start… but not a free pass.
You’ll hear:
How small, consistent actions can lead to massive results
Why shortcuts still require sweat
Real-life stories about public speaking, content creation, and building tech from scratch
How Alex used AI to turn “meh” into “wow” in 3 hours
And why getting feedback—brutal, honest, uncomfortable feedback—is essential to growth
Whether you're trying to master a skill, improve your business, or just level up in life, this episode is packed with insight, honesty, and a few laughs.
🛠️ Put in the work. Use the tools. Become great.

Monday Apr 28, 2025

In this episode of The Average White Guys, Alex and Justin dive into every entrepreneur’s least favorite moment—when the plan fails. Whether you built your strategy from scratch or bought a “proven system,” there comes a time when you realize… it’s just not working.
So what now?
This episode walks you through the full process of when (and how) to pivot in business, including:
🔍 How to analyze what actually went wrong (it’s usually one small thing)
🛠️ Why fixing one broken step doesn’t mean immediate success
⏳ The importance of giving your changes time to work
🚨 And how to know when to throw the whole plan out and start fresh
You’ll also hear hilarious and humbling stories from Alex’s “non-plans” and why Justin’s blueprint brain saves the day again.
👉 If you’ve ever been stuck between doubling down or walking away, this episode’s for you.

Monday Apr 21, 2025

In this episode of The Average White Guys, Alex, and Justin dig into the hard truth every entrepreneur needs to hear: your feelings don’t build your business—your plan does.
From personal struggles to sales slumps, they share real stories about what happens when emotions get in the driver’s seat… and what happens when you stay consistent instead. You’ll learn:
✅ Why vague goals like “make more money” aren’t plans
✅ How to build and actually stick to a working system
✅ What it really means to “plant and harvest” like a business-minded farmer
✅ And why writing it down (and sharing it) keeps you accountable
Whether you're chasing a million-dollar dream or just trying to stay motivated, this episode is your reminder: Follow the plan. The results will come.
👉 Drop a like, comment your biggest win from sticking to the plan, and share this with someone who needs the nudge.

Monday Apr 14, 2025

In this episode of The Average White Guys, Alex and Justin tackle a powerful but personal question: What are you actually the best at? Spoiler: it's probably not what you think.
They dig into how redefining “greatness” on your own terms can lead to surprising breakthroughs in business, leadership, and self-worth. From stories about struggling with imposter syndrome to the moment Alex realized consulting was his secret superpower, this episode will push you to find your own zone of genius—even if the world tells you to fix your weaknesses instead.
✨ You’ll learn:
How to identify what you’re naturally great at
Why asking for brutal honesty is a game-changer
The underrated power of doing what comes easy
And why being the “average” guy might just be your unfair advantage
Whether you're a business owner, a stay-at-home parent, or just trying to figure it all out—this one’s a reminder that becoming your best self starts by seeing what’s already working.

Monday Apr 07, 2025

In this episode of The Average White Guys, Alex Haynes, and Justin Scouting dig into the hard truth every entrepreneur needs to hear—success isn't about looking the part, it's about doing the work. They break down why that "overnight success" you're chasing actually takes 30+ pieces of content a day, how real progress happens behind the scenes, and why coasting can quietly kill your business momentum. Plus, they share personal stories, accountability tips, and a powerful challenge to help you get unstuck and start seeing real results.
Whether you're a nurturer trying to give more or a grinder looking for your next level, this one's for you.
👉 Takeaway Challenge: Pick one thing, tell someone about it, and follow through. Let’s get to work.

Monday Mar 17, 2025

In this episode of The Average White Guys, Alex Haynes from A Squared and Justin Scouten from Community Real Estate Services tackle the dreaded plateau—both in business and in personal health. Using a mix of humor, real-life experiences, and actionable advice, they discuss why hitting a plateau doesn’t mean you’re stuck and how to turn it into a launchpad for growth.
From Justin's insane Murph workouts (that sound more like Navy SEAL training) to Alex’s journey of losing 65 pounds while doubling business income, this episode is packed with insights on setting harder goals, avoiding the comfort zone, and using challenges to fuel progress. If you’re in a growth phase, stuck on a plateau, or even facing a downturn, this episode will help you break through and keep moving forward. 💪📈

Monday Mar 10, 2025

In this episode of The Average White Guys, Alex Haynes from A Squared and Justin Scouten from Community Real Estate Services dive into the concept of The One Thing—inspired by the book of the same name—and how focusing on a single, impactful task can transform your business. From the struggle of managing jam-packed schedules to the challenge of picking that one task that truly moves the needle, Alex and Justin share their personal experiences and lessons learned.
They explore how AI played a surprising role in cutting down hours of work and refining marketing strategies, and why accountability might just be the key to making it all stick. If you’re tired of spinning your wheels with endless to-do lists, this episode will help you zero in on what matters. Tune in to find your focus, embrace the awkwardness, and take on the challenge of doing the one thing that can drive your business forward. 🎯🔥

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